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Marketing tips, observations & philosophy, plus a few rants and random musings - from those who practice, preach and teach marketing, research, advertising, public relations and business strategy.

Thursday, May 12, 2005

Duct Tape and the Shrinking Blogosphere

I met John Jantsch, the genius behind Duct Tape Marketing today. We were both involved in the West Virginia Conference on Entrepreneurship. John conducted two seminars, both aimed squarely at the audience of burgeoning entrepreneurs and small business owners.

John's seminars and materials were outstanding, truly superlative. One of the things that is great about John's theories and techniques is that he uses distinctive language. That makes it all the more memorable.

Here's an example: "How to unleash a flood of referrals for your business."

Great job, John!I hope that the panel discussion session that I moderated was half as informative, entertaining and on-message as your lectures.

1 Comments:

Blogger Duct Tape said...

Skip,

It was great to meet you as well. Wish I could have spent more time in West Virginia. I am looking forward to hearing more from Maple Creative!

John

8:54 PM

 

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