Marketing Genius from Maple Creative


Marketing tips, observations & philosophy, plus a few rants and random musings - from those who practice, preach and teach marketing, research, advertising, public relations and business strategy.

Wednesday, May 14, 2008

Marketing Rock Star - Elizabeth Pellegrin of CAMC

CAMC Chief Marketing Officer Elizabeth Pellegrin was our lunchtime marketing Rock Star. She spoke to the sold-out crowd at Next Generation Marketing in Charleston about a day in the life of a CMO and the high-level view of the fit for new marketing in the overall marketing mix.

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