Marketing Genius from Maple Creative


Marketing tips, observations & philosophy, plus a few rants and random musings - from those who practice, preach and teach marketing, research, advertising, public relations and business strategy.

Tuesday, May 11, 2004

Hiring Young, Recent Graduates — Why or Why Not?

This item is clipped from an excellent blog called "Speak Up." I read it regulary.

"This is a hiring dilemma faced by firm principals and creative directors everywhere. Hiring recent graduates definitely has its business advantages, such as maintaining low salary overhead. But it also has its disadvantages, such as a higher need for supervision and hand-holding.

I emailed a few local studio owners and asked for their honest opinions on the subject. In return, I was given some very frank answers."

Click the following hyperlink to read the full blog entry:


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