Marketing Genius from Maple Creative

Marketing tips, observations & philosophy, plus a few rants and random musings - from those who practice, preach and teach marketing, research, advertising, public relations and business strategy.

Monday, August 30, 2010

Oliver's Personal Brand - a Letter to Gillian

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All of the cutting-edge social networking in the world pales in comparison to the effect that a thougthful, personalized one-to-one interact...
3 comments:
Tuesday, August 03, 2010

Upcoming Presentation: WV Broadcasters Association

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Confession time: I love presentations! Some may call it a sickness. To each his own. The WV Broadcasters Association's annual meeting ta...
Sunday, June 20, 2010

Reach Beyond Your Network on West Virginia Day

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Continuing on this creative tradition, Jason Keeling is leading WV bloggers and social media mavens on another exciting project aimed at hel...
Monday, June 14, 2010

Maple Marketing Campaign for Fairmont Federal Credit Union Grabs National Honors

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As we've stated before , it is fine to win awards within our industry. Back in the early days at Maple Creative, we would get a big boos...
1 comment:
Tuesday, April 13, 2010

Don't Let Social Networking Damage Your Personal Brand

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The following were actually posted by employees on social media sites from their workstations, during business hours: “Staff meeting is over...
6 comments:
Friday, April 09, 2010

Maple Marketing Campaign for CAMC Garners National Recogntion

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Our campaign for The Fertility Center at CAMC was recognized by HealthLeaders as the "Best Service Line Marketing," earning the P...
1 comment:
Friday, April 02, 2010

Queasy feeling?

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File this under the category of "reach for something new and big." I posted this essay over at Professional Studio 365 , where I d...
Tuesday, March 16, 2010

Touchpoints

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Tag! You've just been touched by our brand. The Marketing Genius blog is one of many touchpoints for Maple Creative. And hey- we are thr...
5 comments:
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